March 12, 2018

In general, strategy explains the ways an enterprise will apply its means to achieve its ends.  These ends may be a market position, the betterment of the world for the enterprise’s beneficiaries, or a military outcome.

In general, enterprise strategy should answer the...

March 12, 2018

Among the reasons Strategic plans fail are the following:

  • The plan was flawed and could not succeed however committed the enterprise.

  • The plan was perfect, but emerged from the corporate rain-dance from which those who should have implemented the plan were excl...

March 12, 2018

The short answer is as long as it takes to make a compelling argument, given the attention span of those who need to be convinced.  The challenge is to set out the key questions and answer them accurately, convincingly, and briefly, citing the evidence.

I was once asked...

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